I run your Shopify store and the growth around it, so you make more from the traffic you already have. One senior lead who owns the results, without the hiring, managing, or vendor juggling.
50+ Shopify stores, from startups to ten figure brands. For brands doing $15K+ a month.
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The problem
Your store needs an owner. Here is what that usually costs, and what it costs with me.
What I own
I do the hands on work myself and direct the rest, so your store, email, and marketing finally pull in the same direction.
Theme builds, custom sections, apps and integrations, site speed, migrations, and the technical health nobody else is watching.
Product pages, landing pages, collections, cart, and mobile, designed to sell and kept consistent with your brand.
A/B tests, funnel analysis, offers and pricing, and checkout fixes that turn the traffic you already pay for into buyers.
Klaviyo flows and campaigns, subscriptions, upsells, and post-purchase, so every customer is worth more over time.
Clean tracking, a KPI dashboard you actually read, and a monthly review of what moved and what's next.
Social and content direction, launch and promo planning, brand consistency, and managing your freelancers and agencies.
Results
Real outcomes from past clients. Names withheld, since most of my work is under NDA or white label.
Fix tracking, speed, and the product pages and cart where buyers drop off. The quickest money is almost always here.
Upsells, subscriptions, and Klaviyo flows that raise order value and bring customers back.
A running testing roadmap, a launch and promo calendar, and content direction, so the store keeps compounding.
Past client outcomes, shown as examples. Not a guarantee of results for any other store.
Pricing
Flat monthly retainers, billed in advance. No hourly billing, no surprise invoices, month to month.
One week. I find the five changes most likely to move revenue, and ship them.
Your store built, fixed, and optimized continuously.
One senior lead owning the store and its growth.
Lock in 2026 pricing. Start before January 1 and keep today's rate for 12 months.
Need more? Extra work is $110/hr, or move up a plan. 30 days notice to cancel.
How it works
20 minutes on your goals, your numbers, and where the store stands. If I'm not the right fit, I'll tell you.
Sprint or retainer, the first week maps where revenue is leaking and the first changes go live.
A clear plan each month, regular check ins, and reporting on the numbers that matter. It compounds from there.
Who leads your store
I'm Carson. I've spent 6+ years inside 50+ Shopify stores, from fresh startups to ten figure brands, leading development, conversion, retention, and growth. I lead every engagement personally and stay accountable for the results. When a project needs more hands, I bring in specialists I trust, so you get more capacity without losing your direct line to me.
Based in California. Working with brands across the US.
FAQ
Shopify brands doing $15K a month or more, with real traffic and a product that sells. If you're pre-launch or looking for the cheapest developer available, I'm not the right fit, and I'll say so.
If you mainly need the store built, fixed, and optimized, Operator. If you want one person owning ecommerce, including marketing direction and your vendors, Head of Ecommerce. Not sure yet? Start with a Sprint.
I set the direction, plan the content, and create what fits, like site content, email, and product pages. For high volume production I direct your team or freelancers so it stays on brand and tied to revenue.
The first changes ship in week one. Most clients see measurable movement within the first month.
No. Plans are flat monthly retainers. Scope is agreed on our first call and reviewed every month.
Yes. Month to month after the first month, with 30 days notice.
Yes, as a white label Shopify developer. See the agencies page .
Introduce us. When they sign, you get 10% of their first 3 months, paid once their third payment clears.
Book a 20 minute intro call. Built for Shopify brands doing $15K+ a month that want a senior owner, not the cheapest option.